A Family Business

Meet your hosts. 

 

Norman and Reiko are long-time residents of Shikoku. Norman, a 40 year cyclist, former Ironman triathlete and restaurant owner, found it incredibly easy to fall in love with Japan decades ago as he’s both a foodie and a cyclist. Norman sold his restaurant business 4 years ago to follow his passion and start running a cycle touring company.

Reiko comes from a radically different background – she grew up in a family fish business. Her hosting skills come from her yen (strong craving) for exploring and sharing the beauty of Shikoku’s landscapes with visitors. Reiko is a cyclist and also a licenced bike mechanic.

Shoma and Mao were both born and raised in Japan. Shoma is a team guide while also studying Japanese history at university. Mao will help us to develop itineraries in the future, and her day-to-day support is invaluable.

 

The team has been independently running tours for 4 years now, but before that they had already been, and still are, successfully involved in supporting large international touring companies who ride in Japan.

We look forward to hearing from you and hope we can provide you with a wonderful experience here in Shikoku. Mata ne.

A Family Business

Meet your hosts. 

Norman and Reiko are long-time residents of Shikoku. Norman, a 40 year cyclist, former Ironman triathlete and restaurant owner, found it incredibly easy to fall in love with Japan decades ago as he’s both a foodie and a cyclist. Norman sold his restaurant business 4 years ago to follow his passion and start running a cycle touring company.

Reiko comes from a radically different background – she grew up in a family fish business. Her hosting skills come from her yen (strong craving) for exploring and sharing the beauty of Shikoku’s landscapes with visitors. Reiko is a cyclist and also a licenced bike mechanic.

Shoma and Mao were both born and raised in Japan. Shoma is a team guide while also studying Japanese history at university. Mao will help us to develop itineraries in the future, and her day-to-day support is invaluable.

 

The team has been independently running tours for 4 years now, but before that they had already been, and still are, successfully involved in supporting large international touring companies who ride in Japan.

 

We look forward to hearing from you and hope we can provide you with a wonderful experience here in Shikoku. Mata ne.